Your Excuses Are Killing Your Sale

(And No, It’s Not “The Algorithm”)

Three years ago, I met a guy at a networking event. Let’s call him Mark.

Mark was sharp. Smart as hell. Charismatic. Had a killer offer.

But broke.

Broke as in sleeping on his sister’s couch, “between things,” no leads, no clients.

I asked him, “What’s the game plan?”

He said, “I’m waiting until my new funnel’s ready. I want everything to be perfect before I go hard.”

Fast forward to today. That funnel never launched. He’s still tweaking things.

Still ‘almost ready.’

Still broke.

Meanwhile, another guy from that same room - let’s call him Alex,was winging it. Sloppy content. Duct-taped offers. No backend system.

But he showed up every day. He made noise. He pitched. He sold. Now he’s doing $50k/month and getting invited to speak on stages.

Two people.

Same room.

Same market.

One took action. The other made excuses.

Your Excuses Are Just Fear in Disguise

“I don’t want to come off pushy.”Translation: I’m scared to be judged.

“I’m still working on my messaging.”Translation: I’m avoiding rejection.

“I’m not ready yet.”Translation: I’m addicted to safety.

Meanwhile, your competition is in the mud. Pitching. Posting. Getting told no - and still showing up the next day.

And you? You’re “waiting for the right moment.” But let me tell you something...

There is no “right moment.” There is only right now, and you’re wasting it.

You’re Not Stuck. You’re Just Playing Small.

You’re not losing because you suck. You’re losing because you hesitate. You hesitate to post. You hesitate to sell. You hesitate to stand for something.

And every time you hesitate? Someone else closes your client.

I’ve seen it happen over and over again - marketers, coaches, creators sitting on gold but too damn scared to share it because it’s not perfect yet.

Perfect doesn’t pay you.

Momentum does.

But you can’t build momentum with one post a week and a pile of internal drama.

The Fastest Way Out Is Through Relentless Action

Here’s how you flip it:

• Start where you are. Messy > missing.

• Post every day. Your voice is the magnet.

• Make offers. Loudly. Repeatedly. People need to hear it 10x before they act.

• Get rejected. Grow thicker skin. Every ‘no’ is a rep. And reps build closers.

And if you still need a reason to act?

Imagine your life a year from now if you keep playing it safe. Still stuck. Still invisible. Still broke.

Now imagine where you’d be if you went all-in for 90 days. Daily content. Daily value. Daily calls to action. You’d be unrecognizable.

You’re Not Lacking Strategy... You’re Lacking Urgency

Here’s the truth:

Your business isn’t struggling because you lack strategy. It’s struggling because you lack urgency. And urgency doesn’t come from motivation. It comes from conviction.

If you’re done with excuses and ready to sell like your freedom depends on it - DM me “NO MORE EXCUSES.” or fill the form

I’ll help you turn your content into a machine that prints attention, leads, and cash.

Because the only thing standing between you and the life you want…Is the lie you keep telling yourself about “later.” Talk soon, Igor